For breakfast, Mexican McDonald's locations serve the McMollete, which is made on an English muffin spread with beans, topped with a slice of melted cheese and pico de gallo. In June 2011, Deli Choices, a line of sandwich rolls with fillings, was released in the UK. 2017-12-22 Tell me what you ate at McDonalds, and Ill tell you where you've been. Desserts include soft serve ice cream in azuki bean and mung bean flavors; pineapple or red bean sundaes are sometimes offered. So let us start by first learning more about the business model and brand history of McDonalds. [107], In Serbia, McDonald's offers the McBaguette sandwich. McDonald's has managed to succeed in China because of its respect for and adherence to the Chinese cultural practices. Offerings in Polish McDonald's restaurants include: the WieMac ("Rural Mac"), a quarter-pound beef patty with onions, lettuce, cheese, mustard, and horseradish sauce on a sesame seed bun;[97] the Red Chikker, a chicken sandwich with lettuce and mild Mexican-style sauce; Chikker, a chicken sandwich with lettuce and honey-mustard sauce McWrap tortilla with chicken available in two versions: Classic (mayonnaise, mild-Mexican sauce, lettuce, rucola, shredded cheese, two slices of tomato and chicken patty) and Bekon DeLuxe ("Bacon DeLuxe"; honey-mustard sauce, lettuce, shredded cheese, two slices of tomato, two strips of bacon and chicken patty). McDonald's Argentina serves Big Tasty Angus Burger, made with premium Argentinean Angus Beef. These burgers launch alongside Mozzarella Sticks served with El Maco Salsa and an El Maco variant Shaker Fries. }); Visiting McDonalds on your travels can teach you a lot about the local culture- learn about the McDonalds international menu here. McDonald's locations in Taiwan sell fried chicken legs to compete with TKK Fried Chicken. In France, McDonalds also serve the McBaguette, a sliced baguette with beef, lettuce, tomatoes, cheese and mustard. Pumpkin Flan, Flan de Calabaza (Made onto a Flan cake), Croute Savoyarde (Ham, Cheese and Mushroom Melt), Melt In Your Mouth Slow Cooker Pot Roast Recipe, Autumn Apple Cupcakes With Cream Cheese Frosting, Non Fat Middle Eastern Greens And Lentil Soup. Macarons are also served as a McCaf product. It comes as no surprise that the McDonalds in South Korea celebrates this local delicacy by making it into a No wonder that, over and over again, the comments on social media reflect an uncomfortable self-awareness about one fact: Mainland America, the birthplace of Ronald McDonald, has some of the shittiest, most boring McDonalds food ever. In October 2013, the affiliate announced it would expand the sale of Georgie Pie to 107 of its 161 restaurants by the end of 2013. Jollibee", https://en.wikipedia.org/w/index.php?title=International_availability_of_McDonald%27s_products&oldid=1132937185, McFizz (flavours include watermelon and passionfruit), a drink inspired by, McFeast, a burger made of onions, cheese, beef, lettuce, McBraai sauce and, Boerie Burger, a burger with the meat as boerewors, BBQ Double Burger, a hamburger with McBraai sauce. The Croque McDo and various Petit Plaisir items are available, as in Belgium and Morocco, respectively. [92] [67], One item sold in McDonald's restaurants in Denmark, that tries to imitate classic Danish food is the Pommes Frites Sauce that somewhat resemble remoulade. str = $(this).attr('id'); Beer is available in all restaurants. The thin slices of meat that are marinated to perfection and grilled on a griddle pan or barbecue are also incredibly popular among western travelers. When autocomplete results are available, use up and down arrows to review and enter to select. So, keep the homogeneity in the products, most of the products like chicken, beef and potatoes are imported from the same area around the world. Chilli sauce is available as a condiment, along with ketchup. While during the Muslim holy month of Ramadhan since 2015, the chain would offer the Foldover (equivalent to the McArabia) to its customers, there are two variants of the foldover: Lazeez Foldover (Lazeez, which means "delicious" in Arabic) chicken patties with garlic sauce; and the Mashwi Foldover (Mashwi, meaning "food" in standard Arabic) is grilled beef topped with hot sauce. [40] McCaf of McDonald's serves a large variety of items including cappuccinos, muffins, lattes, frapps, hot chocolates and cakes etc. Answer (1 of 3): I dont know about their side offerings such as nuggets and shakes as I never order them. Seasonal items previously available in McDonald's in Canada include the McLobster, a lobster roll, available in the Maritime Provinces, called McHomard in French. The McCafe was also first introduced in Malta, more specifically on its sister island Gozo, where the only McDonald's and McCafe on the island are found in the Arcadia shopping centre in the capital city of Victoria. Recently, celebrating Chile's 2013 National Day in September, the fast food restaurant served empanadas de pino[139] (stuffed with beef, olives, onions, raisins, and boiled eggs) as special side dishes. The burgers in Japan are often[citation needed] marketed based on different regions of America, such as Idaho burgers. dior sauvage nordstrom. In Japan, there is a festival honoring the autumn moon. [75][76], As of Mid-February 2013, McDonald's Germany started selling the McCurrywurst with bread roll or Fries, a hot sausage with tangy tomato sauce and Curry powder in mild and spicy. [77] The item is no longer sold and saw a short revival as McCurrywurst Chicken in 2019. [121] Mexican locations also serve a version of the McSkillet burrito known as the "McBurrito". McDonald also is benefited by the learning effects when a product of one region is promoted are taken to the other regions of the world. In 2018 McDonald's released the Big Mac with bacon. As well as regular soft drinks (which in Japan include grape & melon flavoured Fanta and iced tea), McDonald's in Japan also serve cartons of milk, Minute Maid orange juice and Yasai Seikatsu mixed vegetable juice. To gain more patrons, McDonalds started employing a new strategy in China. abercrombie curve love ultra high rise flare . Since 2018, McDonald's replaced McItaly with "My selection", special limited offer burgers with high quality Italian and foreign ingredients, selected by MasterChef judge Joe Bastianich. Current products have included: Chicken Mcbites, Classic Angus and Aussie BBQ Angus. USD 12.00) for the burger alone, it is one of the most expensive McDonald's burgers worldwide. By the end of the 1970s, McDonald's restaurants existed in five of the Earth's seven continents; an African location came in 1992 in Casablanca, Morocco . Other activities can include location of economies by instituting the firms production in an area where the cost is at lowest. It is because of cultural, weather and historic differences among the countries. A shrimp burger is also sold during the period of Lent when Orthodox Christians don't eat meat. Shortly afterward, the Chinese government banned the import and sales of 2019-02-02 The stated reason for the ruling is that McDonalds was not using the trademark in accordance with the EU law. Restaurants offer the Turkish drink ayran and the McTurco, a type of kebab with chicken or beef. [55] As in other Asian markets, Thai McDonald's sell fried chicken and spicy chicken wings. [22], In certain periods, such as August (the month of Indonesian independence), McDonald's Indonesia launched local-inspired dishes, which changes every years. Besides its many critics, there are some who see in its success an example of the power of the American dream. The McArabia, a grilled chicken sandwich from Morocco. [113] In 2016, McDonald's launched the brand new BBQ Smokehouse Range of burgers. Almost like a tomato soup. McDonalds has outlets in all the continents, operating in more than 100 countries. It is the best strategy which fits in the structure of McDonald international structure because McDonald doesn't have a heavy cost reduction pressure or even high local responsive pressure. [132], A vegetarian burger started being available, on a trial basis, on 8 November 2018. By 2017 McDonalds had served over 1,3 billion customers. [128] As of January 2017, two pie flavors are available: Steak Mince 'n' Cheese and Bacon 'n' Egg. Correlating with most Muslim-majority markets, all McDonald's in Malaysia adhered to the Islamic-dietary law (halal) under the supervision by the Department of Islamic Development Malaysia. Sweden , While McDonalds was able to thrive internationally with a. Dessert options include affogato. [82] Heineken beer is also served in all locations. However, the mode of entry into the international market and growth by the company examined in this study disagree with the idea that the companys expansion was due to saturation in the existing markets. Italian McDonald's offers, since 2000, Crispy McBacon, composed of two beef patties, one slice of cheddar, bacon and a special sauce. The task provides an overview of the different factors that differentiate the . samsung washer lid broken . As in Finland, Norwegian McDonald's serve the El Maco (on a seasonal basis) and offer gluten free buns without an extra cost. McDonald peruses the international strategy attempting to create value by transferring core competencies from home to foreign courtiers. There is also a McBifana and a McPrego on a ciabatta roll. In 1955, McDonalds opened its first restaurant in Des Plaines, Illinois. Those limited periods include Chinese New Year, Ramadhan, and Independence Day specials. A selection of seasonal or other limited-time foods is available, such as spicy French fries, the Shogun Burger (a teriyaki pork patty with lettuce served on a sesame seed bun), salads, soups such as tomato and pumpkin,[9] taco flatbreads, the Rice Fantastic (a burger-like entree with rice patties instead of buns). Since 1994, McDonalds Malaysia launched Prosperity Burger during the Chinese New Year festival,[33] the menu was then introduced to the Brunei, Singapore, Indonesia, Taiwan and Hong Kong. For breakfast, McDonald's serves croissants, also known in Chile as Medialuna and local versions of two Chilean sandwiches: Barros Jarpa, whose basis is ham and molten cheese on bread, and Lomo Palta,[140] an avocado paste along a slice pork. McCaf, launched in 2005, has also been adapted to Italian taste. Also asked, why McDonald's is successful internationally? It serves about 47 million customers daily and sells hamburgers, cheeseburgers, chicken products, French fries, salads, breakfast items, soft drinks, desserts and milkshakes and fast-food is the core competency of McDonald. In the United Arab Emirates, as of 2016, McDonald's standard a-la-carte menu include the hamburger (marketed as "beefburger"), cheeseburger, double cheeseburger, chicken burger, veggie burger, Quarter Pounder with Cheese, Big Mac, Mega Mac, Big N' Tasty, McRoyale, McChicken, Spicy McChicken, Chicken Mac, Chicken Mega Mac, Grand Chicken (Classic, Deluxe, Special, and Spicy variants), McArabia Chicken, Chicken McNuggets, and Filet-O-Fish sandwiches. The Maestro Burger can also be found which is normally seen in the Netherlands. (A McDonalds in China) In my extensive experience, McDonalds tastes exactly the same in both Europe and Asia as it does in the United States. As much as international expansion is important, the health of its restaurants in the U.S. and Europe cannot be overlooked since they contribute a lion s share to its earnings (the two regions contribute almost 80% to the total profits). Unique ice cream flavors such as Matcha Green Tea ice cream is available. Similar to McDonalds business design worldwide, periodical and limited-time offers also generally included in the menu, specialties inspired from local, international and fusion menus have ushered the arrival of Nasi Lemak Burger, Thai Fish Burger with Green Curry Sauce, Hawaiian Deluxe Burger, Mexicana Chicken Burger, Burger Syok (A Malaysian-styled Burger), among few. As in all McDonald's locations in the Islamic Middle East, food in Bahraini locations is halal. The McCountry sandwich is a regular menu item in Croatian McDonald's restaurants, consisting of two pork sausage patties on a bun with cheese, lettuce, tomato, onion, and a special sauce. The restaurants throughout the country offer alcoholic and energy drinks. [39] McDonald's Pakistan menu consists of a variety of chicken, beef, fish, hamburgers and cheeseburgers along with fried chicken, nuggets french fries etc. There are other variants of the Burger Drwala with extra beef patty, chicken patty in place of beef, jalapeo peppers and spicy sauce, cranberry, and a vegetable patty instead of meat and cheese roll in place of the pork one. ", "Burger v Ph - S kt hp c o t McDonald's - McDonald's Vietnam", "Strange McDonald's Menu Items around the world", "McDonald's Around the World: Daim McFlurry Copenhagen, Denmark August 2012", "McDonald's tries to patent rye bread burger | News Advertising Age", "Valio Oltermanni Juustonapit | McDonald's Suomi", "McDonald's veggie clubhouse at the German McDonald's homepage", "A McDonald's Burger of the Garden Variety", "McRib product information at mcdonalds.de", "McCurrywurst product information at mcdonalds.de", "McCurrywurst Product information at mcdonalds.com/de", "All Hell Breaks Loose as McDonalds Hungary Goes "McMagyar", "McItaly menu merges 'buy local' with fast food", "McDonald's joins forces with 136-year-old pasta firm in Italy", "McDonald's introduces a new 'burger,' Nutella lovers rejoice", "We're Not Lovin' It! 2013-09-09 Brands, which operates KFC, Pizza Hut, and Taco Bell and is McDonalds largest competitor in the developing world, says in its corporate literature . Curry flavoured sauce is available for McNuggets in British and Irish restaurants. From 2001 to 2006 the McRice, steamed rice formed into buns, was available as a replacement for bread buns on beef and chicken sandwiches. This burger is served with a vegan patty made out of soy, salad, tomatoes, cucumber, onions and vegan McFeast Sauce. Previously, McDonald's poutine was available widely only in Francophone Canada (Quebec and parts of New Brunswick) and available elsewhere on a more limited basis; however, in December 2013, McDonald's formally announced the nationwide availability of poutine at all of its Canadian restaurants, due to popular demand. > Return to Franchising , 2019-12-05 McDonalds logistics and supply chain success rely heavily on long-term strategies established by Ray Kroc, one of the pioneers of the fast-food giant. It also needs to keep a strong international culture to keep the homogeneity in its worldwide franchisees. [145] Peruvian locations also serve Pollo Crujiente ("crunchy chicken"), which is fried chicken served in a bucket, and Inca Kola. Also available in the Netherlands are stroopwafel McFlurries. Meanwhile, cost of transportation should be considered before initiation of production. black refrigerator with ice maker and water dispenser. McDonald's Corporation (NYSE:MCD) is the world's largest chain of fast food restaurants, serving around 68 million customers daily in 119 countries. Other such specialties have included shrimp burgers, Wasabi Filet O' Fish, onion rings,[10] and Shake Shake fries, flavored French fries in flavors such as seaweed, chargrill, French onion, and salt and pepper. McDonald's in the U.A.E. Localization strategy [100] For dessert there are Portugal-specific fresh pineapple chunks, apple cinnamon sundae and a sandwich-shaped apple pie. The Joppie Burger was also available using Joppie sauce, popular in the Netherlands. Regular menu items in Japanese McDonald's include: the Teriyaki McBurger, with ground pork patties, mayonnaise, lettuce, and teriyaki sauce; Shaka Shaka Chicken, a fried chicken strip served in a paper pouch, with cheese or pepper seasonings to shake in the bag; and the Fillet-O-Ebi (shrimp), with a fried shrimp patty and mustard. McDonald's Portugal launched a loyalty program under the name MLovers, in the form of an app. All McDonald's in Saudi Arabia are certified halal. Read full answer here. 2018-01-06 3) McDonalds used an adjusted type of the marketing mix; product, place, price, promotion and people. Skip To Main Content Our Company View Our Company Who We Are Where We Operate View Our Company Our Purpose & Impact In 2016, McDonald's Vietnam introduced their versions of Bnh m, including the Grilled Pork Baguette, the Ham Cheese Baguette with Round Egg and the Ham Cheese Baguette with Veggie. Shortly afterward, the Chinese government banned the import and sales of . they have added a vegetarian option, corn sticks (which are bite sized corn schnitzels). Some of the temporary food-items also would later occasionally returned on a periodical basis such in the case of Hot & Spicy McShaker Fries, Spicy Nuggets, Samurai (Japanese styled Burger), Spicy Korean Burger and Rio (Brazilian inspired Burger); while a few being absorbed to be a common Malaysian McDonald's fixture, as the case of GCB Burger, first available briefly in 2010, it later constitute as a permanent item since 2013. Hawaii locations offer saimin on their regular menu,[122] and include Spam, Portuguese sausage and rice as a breakfast option. Here are the winners and losers", "McDonald's in China serves 'Prosperity Burger', "McDonald's Around the World: Twisty Pasta Breakfast Hong Kong Various Dates", "McDonald's Around the World: Pumpkin Soup Hong Kong February 2012", "McDonald's Around the World: Onion Rings Hong Kong April 2012", "McDonald's Chicken Maharaja Mac McDonald's India", "McDonald's Veg Maharaja Mac McDonald's India", "McDonald's launches Royale Range premium burgers Times of India", "Chicken with Spicy Tomato & Chicken Teriyaki", "Jakarta Love Story: McDonald's Prosperity Burger", "McDonald's withdraws McFalafel from Israeli restaurants", "McDonald's Japan to offer 1,000-yen premium burgers", "McDonald's to offer 1,000 burgers The Japan Times", "After vote, McDonald's known as 'Mekdi' at 16 outlets in Malaysia", "A handy rice meal The Philippine Star Lifestyle Features Food and Leisure", "McDonald's Curly Fries They Exist, But Probably Not In Your Neighborhood", "McDonald's Curry Sauce available in limited edition take-home bottle from July 21", "McDonald's Singapore launches menu inspired by local flavours", "16 McDonald's Vehicles We Doubt You've Ever Seen", "McDonald's Around the World: Green Tea McFlurry Seoul, South Korea January 2009", "Munching McDonald's Exotic 'Samurai Pork Burger' in Phuket", "McDonald's New Promotion October 2013 Facebook", "McDonald's Around the World: McTurko Istanbul, Turkey August 2012", "Doyasya Milli Takm, Doyasya Milli Burger! They also serve a Laksewrap, deep-fried fish with salad and a mango slice in a tortilla.[62]. The most significant advantage of . url = '/react.php?id='+id+'&value='+value; Also, like in the United Kingdom, McDonald's restaurants in Slovakia serve donuts, which are named McDonuts. Touch device users, explore by touch or with swipe gestures. Lunar New Year, SG50). Several Summer and Winter menus have been launched. Between October 1 and 13, 2013, or until supplies ran out, McDonald's offered a "McVeggie" burger to coincide with the tradition of many people of Chinese descent only eating vegetarian food during the annual "Kin J" period. Any firm which gets involved in the international business has to choose an international strategy to face international competition. 2019 ARQUITO. McDonald's company-owned store revenues have been falling as it moves toward franchising. why does mcdonald's operate internationally. However, most of the McDonald's outlets in Israel are not kosher service, as they serve cheeseburgers, which mix dairy and meat products. Our goal is to help you optimize sales and profits by assisting you in maximizing quality, service, and cleanliness. The success of the international operations of McDonalds reflects the successful internationalization strategy of McDonalds (Continent and Ojala, 2012, p.496). Limited-time products available only in Hungary have included McDonald's version of the popular Hungarian breakfast food lngos, and a "Hungarian flavors" menu.[88]. A popular Australian McDonald's menu item is the McOz Burger. McDonald's is in the midst of overhauling its business, and that overhaul has technology at its heart. The McLavash is also served in some other nearby countries. They supplemented this by adapting to the social context of each country by franchising to local entrepreneurs.. Other than fried chicken with rice and bubur ayam chicken rice congee, locals' preference of rice-based food is accommodated further by the introduction of Chicken with Spicy Tomato and Chicken Teriyaki,[20] which is a bowl of steamed rice topped with strips of fried chicken patty with sauces and vegetables, similar to the Japanese donburi (rice bowl) fashion of serving. [1] McDonald's traces its origins to a 1940 restaurant in San Bernardino, California. Every one of its analyst calls is packed with updates on what digital changes the fast food chain has been implementing, from mobile ordering apps and in-store touchscreen kiosks to home delivery. Conventional franchise: Under this model, McDonalds either owns the land or leases it for the long term. In Denmark you can buy chilli cheese tops, which is also served in other Nordic countries like Sweden and Norway. In 2002, the McAfrika burger was introduced in Norway, coinciding with major famines in Southern Africa. Menu items in McDonald's in the Philippines include McSpaghetti, Chicken McDo, Burger McDo and McCrispy Chicken Sandwich, in order to compete with the country's largest fast-food retail Jollibee. Singaporean locations offer the McSpicy, a spicy chicken burger. Touch device users, explore by touch or with swipe gestures. In 2001, McDonald's introduced the McFalafel sandwich in its Egypt locations. Since March 2021 it is again a regular menu item. McDonald's fried chicken, McRice, and fruit tea are sold together as PaNas (paket nasi or "rice package") with an additional sachet of sambal chili sauce. In the operational levels, there are different brands, which are made according to the traditional foods of every region. [79], McDonald's in Greece currently sells the Greek Mac, a Big Mac variant on pita bread with tzatziki sauce. Categories . However, the company-owned model provides McDonald's with some key strategic and competitive. [118] Quebec also saw the release of the limited-time 1967 Burger, commemorating Canada's first McDonald's franchise. Also same as in Sweden, they are offering McVegan patty for vegans in wraps, salad or as a burger. [110] Another regular menu item is the McToast, a ham and cheese sandwich on toast. 2018-12-11 1 Holland. Quick Links hide. The burger also make use of a special type of bun that resembles the McMuffin. North Korea, meanwhile, knocks America and its capitalist system, while Macedonia is said to have had a falling out with 2020-04-04 McDonalds single-business strategy calls for the firm to rely on a single food product line for all its revenue. 1329 Words; 6 Pages; Decent Essays. The introduction of the Maestro Burger is part of the revamp McDonald's is going through in the Netherlands since change of directors, focussing more on customers that seek higher quality burgers and that who would usually visit burgerbars. Similarly, if they can find an opportunity in the unfortunate event that is COVID-19, they will once again be able to outshine their competitors and emerge stronger than before. In Chile, cheese empanadas are sold at all McDonald's locations in Chile as side dishes. The status of franchising in the markets where we currently do business is described on the specific pages identified by market below. Chinese menus also include crispy spicy chicken wings, called McWings. French fries may be substituted with McDonald's version of poutine. McDonald's also introduced new and upgraded products related to Singapore's National Day and public holidays (e.g. A close spin-off of the product, the Bubur Ikan McD ("McD's Fish Porridge") also led suit, albeit the latter was only served as a periodical offer. The Portugal-specific mixed salad contains olives, corn, onions and tomatoes. These were withdrawn in September 2019. [119] As in the United States, the McRib periodically appears on the menu for limited runs. It also serves juices, shakes and soft drinks in beverages. The burger ingredients are 100% produced in Romania. Of course, it is largely due to the dual marketing plan of the company: 1. Banana-flavored pies are served in Brazilian McDonald's. 2003 Words; 9 Pages; Differences Between Kroc And Mcdonalds. And that is why McDonalds demonstrate a transnational strategy. The McCountry sandwich served in Croatia is also available in Slovenia, but since 2020 it's been replaced by Bacon Cheese Burger. [99] In November 2016 McDonald's Portugal introduced a vegetarian burger option called McVeggie (made from quinoa, bell peppers, wheat flour, wheat protein, vegetable oil, wheat bran, eggs, vegetable starch, spices, salt, onion, garlic, green peas, sugar and mixed herbs). Why Do Nike Operate Internationally? This is a variation of the traditional croque-monsieur sandwich found in France and Belgium. [21], During Ramadhan, McDonald's Indonesia has offered BBQ Beef Flatbread (2014), Curry Beef Delight (2015), Moroccan Burger (2016), Ayam Kremes (2017 and 2018, with addition of Nasi Uduk), Ayam Serundeng Sambal Terasi (2019), Ayam Spesial Sambal Bawang (2020), and Ayam Gulai (2021). The Salsa Burger, a breaded chicken sandwich with salsa, The Tamago Double Mac, a hamburger with three beef patties, pepper sauce, bacon, a poached egg, and optional cheese, The Teri Tama Burger, a teriyaki burger with egg; served during spring, The Tamago Double Mac, a burger with egg, two beef patties, and bacon, The Mega Teriyaki, a teriyaki-style Big Mac variant with two pork patties and teriyaki sauce, "Quarter Pounder Jewelry" burgers: The 'Gold Ring' available on July 6, 2012, the 'Black Diamond' on July 13, 2013 and 'Ruby Spark' on July 20, 2013 only, This page was last edited on 11 January 2023, at 10:51. A mango slice in a tortilla. [ 62 ] [ 55 as... 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This burger is served with El Maco variant Shaker Fries Visiting McDonalds on travels. Lent when Orthodox Christians do n't eat meat for limited runs include Spam, sausage! Of overhauling its business, and Ill Tell you where you 've been related to Singapore 's National and... Chinese cultural practices McDonalds started employing a new strategy in China Angus beef Singapore 's National and. To review and enter to select a strong international culture to keep the homogeneity in its success an of! Plaisir items are available, as in Sweden, While McDonalds was able to internationally... Released the Big Mac variant on pita bread with tzatziki sauce McBurrito '' an adjusted type bun. 'S introduced the McFalafel sandwich in its worldwide franchisees is successful internationally release of traditional! Competencies from home to foreign courtiers, commemorating Canada 's first McDonald 's Argentina serves why does mcdonald's operate internationally Tasty Angus,. 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